The Solar Advisory Group is a new solar energy consulting firm out of Santa Clara, California. They came to me need a logo that represented the industry that they were in, yet had a unique, clean look. We decided to pull in some simple shapes from both the sun and solar panels without making them too literal, and used a modern font that was not too tech-influenced and supported the approachable aesthetic they were looking for. The business card design played off of the angles of the solar panels to created areas on the card for the important information. They also wanted a two-page promotional flyer designed, with the focal point being the light bulb image. I decided to pull in some clouds to add a layer of depth to the image, with some subtle sun rays in the background to set the text on.